Marketing

Tag

Abstract: Covid-19’s impact on brands, creativity and marketing have been neglected as studies are being drawn on broader business and economic aspects. The research explores Covid19’s impact on brands, creativity and marketing using a qualitative approach. The social marketing theory and related empirical applications were applied to find future areas of applications and establish sound...
Read More
Referring to our official book decree numbered AE-5 on 8/1/2021 The Department of Marketing Administration held a National level Workshopon Thursday 11th of February 2021,titled, “Business Ethics”. The workshop was indeed beneficial and focused on the ethical issues in NGOs The Dean of the College of Administration and Economics, Dr. Ramyar Walzy, the Heads of...
Read More