Qalaai Zanist Scientific Journal
گۆڤارى قەڵاى زانست

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Qalaai Zanist Scientific Journal  
Volume 2, Issue 4, August 2017

Copyright Statement: This is an open access publication licensed under a Creative Commons Attribution 4.0 International License, which permits unrestricted use, distribution, and reproduction in any medium, even commercially as long as the original work is properly cited.

 
Paper Title: E-Commerce Adoption Among Iraqi Companies: Does Context Matters?
Author (s): Abdulsatar Abduljabbar Sultan  - Lebanese French University  - Erbil
Mohamad Ghozali Hassan  - College of Business, Universiti Utara Malaysia
Sarina Muhamad Noor - Faculty of Business Management, Universiti Teknologi
https://doi.org/10.25212/lfu.qzj.2.4.15
   
Index Terms: e-commerce, Adoption, SMEs, Diffusion of Innovation Theory (DOI)
Abstract: The adoption of e-commerce by organisation has shown a phenomenal progress. Yet, to this date, studies conducted on this phenomenon are still insufficient. What is so glaring is that most of the empirical studies have adopted Rogers’s innovation-decision process model to analyze the adoption process, using only a portion of the model. This paper will elaborate the Diffusion of Innovation Theory (DOI) and highlight the moderating effect of civil conflict on the relationship between technological, organizational, and adoption of electronic commerce. The study will be conducted in Iraq, hence, the results will contribute to the extremely limited numbers of empirical studies that investigate e-commerce adoption in Arab countries. Data for this study will be collected using survey among SMEs owners. Structural Equation Model using SmartPLS will be used to analyse data.
   
Cite This Paper (APA):

 

Text Language: English
Pp.: 339 - 384
Full Text:
 
 


INVITATION

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A Scientific Quarterly Refereed Journal, Published by Lebanese French University (LFU) , Erbil - Kurdistan, Iraq
Licensed by Ministry of Higher Education and Scientific Research - Kurdistan Regional Government (Decree 13071/9 in August 29, 2016)
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